The Burlingame, California-based company is run by former Adobe executives, Fang Chang and Nigel Pegg. Bookboard is currently in a public beta. Users have a selection of over 300 children’s books. The public beta is free to use but starting in early 2013, Bookboard will adopt a business model similar to Netflix: subscription-based access will be priced between $5 to $10.
During an interview with Paid Content, Nigel Pegg discussed his goals with Bookboard: “We want to create an addictive chain reading experience. The more kids read, the more books they unlock.”
Other companies such as Oyster and 24symbols have tried to take the crown as the “Netflix of ebooks” but found difficulty locking in publishers to its service. Bookboard however has developed a working Neflix business model for ebooks which will benefit publishers financially. According to Pegg, publishers who allow access to Bookboard streams will receive royalties based on number of pages read and “how well their content does within our platform.”
Source: http://www.complextech.com By: Dru Ashe – November 13, 2012
About First Edition Design Publishing:
First Edition Design Publishing is the world’s largest eBook and POD (Print On Demand) book distributor. Ranked first in the industry, First Edition Design Publishing converts and formats manuscripts for every type of platform (e-reader). They submit Fiction, Non-Fiction, Academic and Children’s Books to Amazon, Apple, Barnes and Noble, Sony, Google, Kobo, Diesel, 3M, Ingram, Baker and Taylor, Nielsen, EBSCO, and over 100,000 additional on-line locations including retailers, libraries, schools, colleges and universities. The company’s POD division creates printed books and makes them available worldwide through their distribution network. First Edition Design Publishing is a licensed and approved Aggregator and holds licenses with Apple and Microsoft.