For many writers, the day comes when you think, hey, this is more than a hobby. More time goes by and you decide, you know what? This writing thing is serious business.
You put yourself on some kind of schedule and you decide you’re gonna be disciplined if it kills you. You might get close to all out catatonia as you balance work, family and your writing regimen, but you stay the course and begin to release books.
Without a promotion drive, those books will sputter and sales fizzle. Exposure is critical when you’re unknown and trying to build a readership.
The internet provides unlimited research material that helps us to decide what to do and how to find the best deals.
- Say you need book covers? Fiverr has a host of cover artists that provide service starting at – you guessed it – five dollars. Be warned, that you’re hardly likely to get anything for that price, so be prepared to spend more.
- Need a blog tour host? Google is your go-to unit and if you want to get close and personal, Facebook is a great place to find people who provide this kind of service. Type in book promotion or cover art and potential sellers will pop up.
- Looking for someone to run your promotions or host a book release party? Use any search engine or Facebook. Your writing buddies are also a source for checking out service providers.
- Want to find book clubs to expand your base of readers? Facebook is a good source as well.
- Have people who like reading your books? Start a group on whatever platform you like best and encourage them to share your work and add others to the team.
- Include a free book as a gift for joining your mailing list.
- Last, but by no means least, this website is a powerhouse of materials on every aspect of the publishing world, so make use of it.
Gone are the days when we can afford to keep our nose to the grindstone and ignore the reading public until we have a new book for sale. It’s not necessarily the best writers who have repeat readers, but those who find a way to keep themselves relevant and in front of those who are buying books.
Have you made the decision to take your publishing efforts to the next level? Are doing enough marketing? What has worked well for you in selling books?
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