Tag Archives: book

Building an Author Website: The First Step to Publishing

If you’re like most writers I know, you probably dream of getting published. But as I’ve worked with writers for the last six years, I’ve found that most are woefully unprepared for what publishing actually takes, and this means that either they never figure out what it takes to get published or when they finally DO get published, they find themselves disappointed with the process and with how many books they sell.

How do you prepare for getting published though? There are several steps, but the first step is building an author website. In this article, I’m going to share a step-by-step guide to building a simple author website yourself that will support all of your publishing efforts.

building

Why Building a Website is the First Step You Should Take BEFORE You Get Published

As book sales move more and more online, a website where you can develop a relationship with your readers is essential. It doesn’t matter if your book is being published by a big traditional publisher or if you’re self-publishing. You need a website.

Why is having an author website so important? Why not just focus on free and easy platforms like Facebook and Twitter for your book marketing efforts?

  • Social media doesn’t sell books, but an email list does. You might think email is an old school way to sell books and that it can’t possibly work, but the numbers say something very different. In fact, 66 percent of people say they have made a purchase because of an email they received compared to only 20 percent of people who have purchased something from a Facebook post and six percent from Twitter. I’ve been watching this trend for years, and every statistic I’ve ever read has shown me that email is far and above the best way to get your audience to buy your book.
  • The best place to build your email list is on a website.
  • How then do you build your email list? Through your website. In fact, a simple, single-page website with an email opt-in form is enough to completely change your publishing success.
  • You OWN your website. You don’t own your social media following. Facebook does. Twitter does. Instagram does. And they can change the rules any time they want, like when Facebook changed their algorithm to only show a fraction of people’s posts. Or when Instagram did the same.

“But I’m Not Tech Savvy”: Why Anyone Can Build an Author Website

If the idea of building a website is intimidating to you, though, it shouldn’t be. I’ve built over a dozen websites and helped other writers set up a few dozen more, many in just a few hours, and even though I’m pretty savvy, it doesn’t mean you have to be to setup a simple author website.

Anyone can set up a simple author website in just a few hours if you know the right steps and don’t get overwhelmed by all the options out there.

At the same time, when I built my first website, it took me weekbecause I was doing it on my own, with no one to guide me through the process. My hope is that this guide will make the process simple enough that anyone can build a website.

10 Steps to Building an Author Website

If you read this article from start to finish and follow each step, you will have a great author website.

1. Choose Your Platform

You have many options when it comes to building a simple author website, but there are only three that I recommend.

Self-Hosted WordPress. My personal favorite is a self-hosted WordPress website (which is very different from a free WordPress.com website). I’ve been building websites on WordPress for almost ten years, and it combines ease, flexibility, and full control over your site.

You have to pay to host your website if you choose this option. That costs about $50 a year through Bluehost, which is the hosting company I recommend (you can click here to setup your WordPress website through Bluehost). Note that this includes a domain name, normally $12 a year. This is the least expensive, highest value option available.

WordPress has a number of free themes that allow you to quickly change the entire look and feel of your site. You can also purchase a paid theme (we use Divi at thewritepractice.com, and it’s amazing). Choose Self-Hosted WordPress (via Bluehost).

(HINT: I usually go with the Basic plan, paid yearly, with no add-ons. Bluehost and any other hosting service you choose will likely pitch you several add-on services for an extra cost. Personally, I always say no to all of them.)

Squarespace. If you’re not going to get a self-hosted WordPress, then Squarespace is a great second option. They have beautiful design and make it incredibly easy to set up and get started. Squarespace costs $12 a month to get started, about three times more than a self-hosted WordPress website, but they include a lot of features under that price. Choose Squarespace.

WordPress.com (free). Not to be confused with a self-hosted WordPress website (e.g. WordPress.org), WordPress.com is like the free, “light” version of a self-hosted WordPress website. If you want to get started quickly and for free, this can be a good option. I would still recommend Squarespace over WordPress.com—and a self-hosted WordPress website over both—but this can be a way to ease yourself into building an author website. Plus, it’s fairly easy to export and transfer to a self-hosted WordPress website when you’re ready to up your game. Choose WordPress.com.

Which Website Platforms to Avoid:

  • Weebly. I’ve see a few good author websites built on Weebly, but most look clunky.
  • Wix. Every author website I’ve seen built on Wix looks like it’s from 2005. Plus, their branding will be on every page. You should be advertising your writing, not your website platform.
  • GoDaddy Site Builder (or any host’s native site builder). Hosting companies are good at hosting, not creating software for building websites.

2. Register Your Domain Name

A domain name is the URL where your website lives, e.g. joebunting.com. When people type it into their browser, they will arrive at your website. All three of the platforms I recommended above allow you to register a domain name through them, but you can also register through a third party like Google Domains or Name.com (although I do recommend registering through the platform you choose above).

Your domain name is one of the first branding decisions you make as you build your website. The challenge is that as the Internet expands, more and more domains are registered and the best ones become scarce. How do you find one that’s both available and right for you? Here are a few important tips:

  • Look around before registering. Your first choice for a domain may already be taken, so it’s important to search before getting to far into the website building process. You can use Google’s Domain Search tool to quickly look through different domain options (HINT: Once you find your perfect domain, don’t register it on this tool. Instead, register it through the platform you chose above. You can always transfer domain names, but it’s an extra step that can be a little complicated.)
  • Use your first and last name (e.g. johngrisham.com). If it’s available, that is. If you write under a pen name, then your pen name would be the domain name, and if your name is difficult to spell, then you might consider writing under a pen name. If your name is not available, you can use a .me, .us, or .net domain, but I wouldn’t use .org unless you write religious or service books. I would not use a middle initial in your domain name. You can also append a word to the end of your name, like joebuntingwriter.com or buntingbooks.com. Not as good as your author name, but it can still work.
  • Don’t use your book title as your (main) domain name. Because what will you do when you write another book. It’s fine to have a simple landing page or a basic website for each book you write (like this one), but not for your main author website.
  • Don’t include dashes in the domain. Adding a dash in between your first and last name is an easy way to get your name if it’s already taken, but it makes it a little harder for people to find you. Plus, in my opinion, it doesn’t look very good.

Other Domain Search Tools:

This handy tool:

https://www.bluehost.com/web-hosting/domaincheckapi/?affiliate=joebunting

3. Find a Few Author Websites to Model Yours On

Before you get deep into the design process, find a few author websites you like to model yours on. Here are a few author websites I recommend checking out:

As you look at their sites, take notice of the main elements of each site. Here are some of the most important elements:

  • Header. The image, logo, or name at the very top of the site. Don’t be overwhelmed if you have no idea how to make images look as awesome as the sites above. These authors all have design teams, but you can easily make simple but awesome looking images with a free tool like Canva.
  • Featured Banner. Often authors will have an image with their latest book featured as the first thing you see when you visit their site.
  • Email/Newsletter Sign Up Form. This is the most important section of the site, since your email list is the main way you develop a relationship with your readers. Building your email list is the number one best marketing step you can take for your writing. I really like Brad Thor’s site especially because his newsletter sign up form is above the fold.
  • Menu. This is where you’ll get an idea of the main pages. You’ll almost always find an About page, a Blog, a Books page, and a Contact page.
  • Endorsements and Reviews. Do they have any featured endorsements from well-known authors or reviews?
  • Social media channels. Do they link to any of their social media profiles? Which channels do they feature, e.g. Facebook, Twitter, Instagram, Pinterest?

4. Install WordPress

From here I’m going to assume you’re setting up your website with Bluehost on WordPress

After setting up your new Bluehost account and registering your domain (see steps 1 and 2 above), it’s time to install WordPress on your domain.

1. If you haven’t done so already, after you sign up for Bluehost, you will be able to register your domain (see steps 1). If you missed this step, you can also register afterward from the Bluehost dashboard so don’t worry.

Author Website Bluehost Install

2. On the Bluehost dashboard, click install WordPress.

Bluehost WordPress Install

What’s really happening here: When you sign up for hosting, you’re basically renting a computer, just a computer that’s set up to broadcast to the internet. Your domain is kind of a like a folder on that computer, and when you install WordPress, you’re basically installing an application on that folder.

3. Click continue WordPress installation.

4. On the next page, select the domain you registered earlier in the dropdown. Leave the directory form blank.

Building an Author Website: WordPress Installation

5. Enter your login credentials. Next you’ll be asked to create login credentials (username and password) for your new website. These are really important to keep in a safe place, but you’ll also get an email with them.

6. It will install for a few minutes. After it finishes, visit your new domain’s wordpress admin screen, e.g. yourdomainhere.com/wp-admin. Make sure to bookmark this page for the future.

That’s it! You did it! You now have a new website! Congratulations!

5. Familiarize Yourself With WordPress

WordPress is fairly easy to use once you find your way around, but it can sometimes be intimidating to new users. Here are a few things to take note of:

Dashboard

This is your home base, where you can see your website’s back end at a glance and access all your settings and pages.

Admin Header Bar

At the top of your screen is an admin bar with a few helpful buttons.

  • + New. Creates a new post or page.
  • Edit. If you’re on a post or page you want to edit, you can click the edit button here to make changes.
  • Home / Dashboard button. If you’re on the dashboard, you can click this to get to your website’s home screen. If you’re on your website, then you can click this to go to your dashboard.

Dashboard Menu

This is the main way to create pages and access all the settings on your site.

  • Posts & Pages. Posts are for your blog and usually include comments. Pages are for site-wide pages, like your About page, Books page, or Contact page.
  • Appearance. There are several menu items under this that control the appearance of your site:

Theme. Change your theme here. We’ll talk about themes in a moment.
Customize. Depending on your theme, you can preview some appearance customizations here.
Menus. The menu on the front of your site is created and controlled here.
Widgets. These are things that appear in your sidebar, like an email sign up form or an image of your book cover and link to your book’s Amazon/Barnes and Noble page.

  • Plugins. One of the things that makes WordPress so great is the huge community of developers building free and paid plugins to extend your site’s functionality. I’ll mention which plugins I recommend in a moment, but this is where you will install, activate, and configure them.
  • Settings. There are a few settings you should configure at the start.

General. This is where you can change your site name and tagline, choose your time zone, and set your email address. You can leave these as the default, but I would change your time zone.
Writing. This affects how the page and post editor looks. You don’t need to change anything here.
Reading. This affects your homepage and how many posts display on your blog. We’ll come back to this screen in a moment to set your homepage, but you don’t have to do anything now.
Permalinks. This affects the URL structure, and I would highly recommend changing it to “Post Name” setting.

Plugins I Recommend Installing

There are a few plugins that are essential, in my opinion.

  1. Jetpack. Gives you great features like visitor stats, hacker protection, and spellcheck.
  2. Akismet. Blocks spam comments. Connect with your WordPress.com account and choose the free plan.
  3. Sumo. Allows you to easy add sharing to your posts and pages, that thing that floats on the side of your post with sharing icons. Also gives you powerful email subscription tools. It’s free, but you have to create an account with Sumo after you install.
  4. Contact Form 7. Create a contact form here and then copy and paste the shortcode that it gives you onto a new page that you create and title Contact.

Advanced

  1. SEO by Yoast. Analyzes your pages and teaches you how to write so that Google can better find your website. Very cool!
  2. Google Analytics by Yoast. Google Analytics is the best free tool for tracking your website users. First create a free account here, then connect to your website with this plugin.

6. Choose Your Theme

Themes drastically affect the way your site looks, so finding the right one for you is important. However, there are so many great free and paid themes it can be overwhelming. Here are a few I recommend.

Free Themes for Author Websites

PageLine. This free theme gives you a huge amount of control over every element of your website, and the best part is that you don’t need to know any code to use it. You can download it here or install it from your Appearance > Themes page.

Recommended Themes for Author Websites

You get what you pay for, people always say, and while that’s somewhat true for blogs, I think you can go a very long way with a free theme. Personally, I used PageLines for this very website for years. BUT there are a few things free themes aren’t the best at. They tend to be slower to load, for example, and not as feature rich as some paid themes. Plus, the two themes below are really cool.

Divi. If you prefer a “What You See Is What You Get” editor for your website, Divi is amazing. It allows you to edit font sizes, colors, spacing, and more all from the user-facing side of your site. After using many different themes for years, this is the theme we settled on for The Write Practice. You can get Divi here.

Tribe. A premium theme built by author Jeff Goins, this theme gives you what you need to build an author website and nothing else. Perfect if you want something simple but functional. You can get Tribe here.

Custom Themes. Alternatively, you can hire a web designer to build you a custom theme. This is a great option if you don’t have an eye for design and/or don’t have the time to do it. Designers cost anywhere between a few hundred bucks to $1,000 for an experienced designer to $3,000+ for a high-end designer.

7. Create Your Header

Headers can be a simple logo, like ours on The Write Practice. Or an image of the author’s name like Elizabeth Gilbert’s site. Or a full width image like Gillian Flynn’s site.

Building an Author Website: Elizabeth Gilbert's Header

Building an Author Website: Gillian Flynn's Header

You can hire a designer for this, but it’s easier to create these on your own with Canva than you’d think. Here’s how:

  1. Before you can start, you need to find out the dimensions your header needs. This is determined by your theme, so check your theme’s settings. For reference, Elizabeth Gilbert’s header is 308 px wide by 29 px tall (px stands for pixels, which is the most common unit of measurement for websites).
  2. Go to Canva.com, create a free account or log in with your Facebook account, and then select “Use custom dimensions” (see screenshot). Building an Author Website: Creating a Header on Canva
  3. Enter your dimensions (e.g. 308 by 40, since Canva doesn’t allow dimensions smaller than 40).
  4. Create your logo! I recommend keeping it simple for now with just your name on a white background.
    Building an Author Website: Creating a Header with Canva 2
  5. Last, download your image (preferably as a PNG file) and then upload it into your theme!

8. Add Your Core Pages

After you install your theme, don’t obsess over the design right now. It takes a long time to get a website looking the way you want it to, but for now just focus on getting the broad elements setup. Your number one goal, remember, is to build your email list, so getting the simplest website possible to start collecting email addresses is ideal.

Home Page. Your website will default to displaying a blog, but for your author website, I recommend creating a custom home page. Take a look at Step 2 for the elements you’ll want to include here: for example, a featured book image (which you can create with Canva), email list sign up form (which we’ll talk about next), endorsements/testimonials, and link to your blog. A good model for this to start is Jeff Goins’s home page, because it’s fairly simple, text based, and doesn’t require a lot of image design work.

About Page. One of your most visited pages, this is where you’ll share a short bio. As you write your About page, remember that new readers don’t care about you; they care about themselves and the books they like to read. Don’t write out your full life story. Share only the information your reader will be interested in to discover whether or not your writing will be a good fit for them.

I like Brad Thor’s About Page as a good model for this, especially his strong brand tagline: “Brad has been called ‘the master of thrillers,’ and ‘America’s favorite author.’ His bestselling novels have been published in over 30 countries.”

Books Page. Simple a page with images of all your books and links to where readers can buy them. TIP: Embed Kindle instant book previews so readers can start reading your book right from your website. Here’s how.

Contact Page. Give readers the ability to contact you by creating a page with a contact form. Start by installing the plugin Contact Form 7 if you haven’t already. A “Contact” menu item will appear on your dashboard menu. Create a new contact form or use/edit the default one that’s pre-installed. Copy and paste the shortcode into a new page that you title Contact.

Editing the Menu

Depending on your theme, the menu on your site may automatically add each page you create. Either way, it’s a good idea to create a custom menu so you can have more control over what the menu includes. Here’s how:

  1. On the dashboard, go to Appearance > Menu.
  2. Click the button to create a new menu.
  3. Add the pages or custom links you want (e.g. Home, About, Books, Contact).
  4. Click the box to choose where the menu will appear, usually primary menu or secondary menu.
  5. Save it and then go to your homepage to make sure it looks like you want it to.

9. Set Up Your Email List

Your email list is one of the main reasons you’re doing all of this, and your newsletter signup form could be considered the most important element on your website.

First, you have to choose an email newsletter provider. Here I usually recommend Mailchimp, because it’s free for your first 2,000 subscribers. Mailchimp is a great company, and a very friendly service. That being said, personally I find it to be a little clunky and hard to use. We use Convertkit, and while I highly recommend them for authors, it’s a paid service and it can be pretty expensive. Your email list is a good place to invest, though. This should be one of your first upgrades.

Assuming you’re using Mailchimp, you can learn how to create your first email list and sign up form here.

10. Celebrate!

You did it! You created your author website! And if you followed these instructions, it should have only taken you a few hours of work.

Next, you can learn how to write the perfect blog post or simply rest in the glow of your accomplishments!

Do you have an author website? Share a link in the comments so we can see what you’ve created! 

Have a question or did you get stuck? Before you leave a comment, try Googling it or asking your hosting company for help. If you’ve already done that, feel free to leave a comment!

By Joe Bunting
Source: thewritepractice.com

Visit us at First Edition Design Publishing

90 SITES TO ADVERTISE YOUR BOOK

First Edition Design eBook Publishers

Great post of resources!

· · in Books, Publishing. ·

kindleAs far as I’m aware, this is the most comprehensive list of book promo sites anywhere on the internet. The list was compiled from various online sources, most notably – Rachelle’s Window (go there and thank her! 🙂 she also lists Alexa rankings for the sites) and my own research. As of posting this on August 10th 2014, all the links below are working. Note that I can’t guarantee that the sites themselves are still working, that the forms lead anywhere, or that you will actually get anything for your money.

Majority of these sites advertise books when they’re free, as part of KDP Select or Smashword promo. If you want to promote a paid book, you usually need to pay extra.

If you think I’m missing something, let me know in the comments.

As always, you can express your gratitude by purchasing one of my books 🙂

 

. URL Free Ad Paid Ad Comments
. 100 Free Books Guaranteed no longer accepted
. Addicted to eBooks Guaranteed registration required
. Ask David Guaranteed
. Author Marketing Club Membership + listing
. Awesome Gang Guaranteed $10
. Bargain eBook Hunter – now Hot Zippy Guaranteed
. Best Indie Books $8-$60, free to premium members Requires registration
. Book Blast Guaranteed  Must be deal, not free
. Book Canyon Guaranteed
. Book Deals Daily $5 $5+
. Bookpinning Guaranteed “Pinterest for Books”
. Book Worm Empire $5-$15 also do paid reviews
. Book Daily Membership + samples
. Book Goodies Guaranteed
. Book Goodies $5
. Book Goodies $25
. Book Goodies For Kids Guaranteed Children only
. Book Matchers Listing + search service
. Bookish Must ask by e-mail
. Book Tweeting Service $29+
. BookBrowse $2-7 pm
. BookBub Various options. $60+ probably most effective right now. Novels only.
. BookBub $40+ May also post deals from other sites
. BookSlut $175-$450
. Daily Free Books Guaranteed $7.5
. Digital Book Today Not guaranteed 4 stars minimum
. Digital Book Today Various options, $30+
. eBook Daily Deals Guaranteed
. Eat Sleep Write Book plugs from $50+
. eBook Impresario $20+
. eBooks Habit Guaranteed
. eBooks Habit $10
. eBooks Grow on Trees $20-$60
. eFiction Finds Guaranteed $5+
. eReader Cafe Guaranteed
. English Books XTME $9-$30 No longer guaranteed. ForAmazon.de
. EReader News Today Not guaranteed Very limited selection, 4 stars minimum
. Fire Department $50
. Fiverr $5 per service individual people advertising your book
. Flurries of Words $4+
. Free Books Hub $5
. Free Digital Reads Not guaranteed 4 stars minimum
. Free eBooks untested
. Free Kindle Books Not guaranteed 4 stars minimum
. Free Kindle Fiction Not guaranteed
. Free Kindle Fiction $5
. Free Kindle Giveaway $10+
. Freebooksy Not guaranteed $50
. Frugal eReader Not guaranteed no longer accepted
. Frugal eReader $50+
. Frugal Freebies $3-$8
. Fussy Librarian Guaranteed
. Good Kindles $7
. Goodreads custom budget largely ineffective
. Hot Zippy Not guaranteed $15 own several other websites
. iAuthor UK £0.6 per click
. iLove Ebooks various options, $25-$300
. Indie Author Anonymous $5-$10
. Independent Author Index Membership + listing $19 one-time fee
. Independent Author Network Membership + listing $25 one-time fee
. Indie Book Promo Guaranteed Four options, $25+ or small options, $8+
. Indie Promotor various options, $25+
. Indie House Books Guaranteed various options, £25+
. Indies Unlimited Freebie Friday, 99c Thursday
. Just Kindle Book Guaranteed
. Kindle Book Promo Guaranteed
. Kindle Book Promo $10+
. Kindle Book Promos Guaranteed
. Kindle Book Promos various options, $10+
. Kindle Book Review Not guaranteed $5+
. Kindle Mojo Not guaranteed $25+
. Kindle Nation Daily Guaranteed
. Kindle Nation Daily Various options, $100+ number of options, effectiveness reduced lately
. Kindle Romance Review various options, $25+ Romance only
. Kindleboards Free post in the thread  One per book
. Kindleboards Guaranteed
. Kindleboards various options, $35+
. Lendle various options, $35+
. My Book and My Coffee Guaranteed On Hiatus
. One Shot Pitch Guaranteed pitch design £5-£20
. Orangeberry Not guaranteed
. Orangeberry Promos various book tours, $29+
. Pixel of Ink Not guaranteed Very limited selection
. Pixel Scroll – NOW HOTZIPPY $5+
. Read Cheaply Not guaranteed Must cross-promote
. Reading Deals Not Guaranteed $5
. Reddit Guaranteed On the day. Must have account.
. Snicks List Guaranteed On the day
. The Cheap Ebook $15+
. YA Book Promo Central Same as Indie Book Promo YA only

Can You Include Song Lyrics in Your Book?

Ebook Publishing Design Edition First Graphic Aggregators Ebooks Publishers Distribution POD Designing Approved Aggregator How Services Academic Distributor Chapter Submission Professional Firsteditiondesignpublishing.com published book market

Publisher – Aggregator – Master Distributor

By Jason Boog on October 30, 2013 3:42 PM
Originally on GalleyCat!

recordplayerHave you ever quoted song lyrics in your book? Music can set the mood, evoke a certain setting or channel a particular emotion.

However, writers need to be aware of copyright issues surrounding music in books. We caught up withCopyright Clearance Center‘s author and creator relations director Christopher Kenneally, discovering the key questions authors should ask before including a song. Kenneally explained:

Consider not quoting the song. Lyrics, like all creative expression, are copyrighted. Copyright gives the author or creator the exclusive right to republication of the work. Any writer who wishes to quote lyrics, or for that matter, passages from another’s book, must obtain permission first. It’s probably worth asking how necessary or vital such quotation is to any particular creative work.

Kenneally added:

If it’s used to set a mood or establish a period, it’s easy enough to refer to song titles, which, under U.S. law, are not copyrighted. However, some novelists and short story writers – Ann Beattie is perhaps the most famous example – find it essential to quote from song lyrics as a way of establishing credible characters or settings.

We posed the same question about self-published books, and received this answer:

Just because you’ve made yourself the publisher, doesn’t mean you have the right to make up your own copyright law. Self-publishing has, in many respects, freed authors to express themselves as they wish. But it has also added greatly to their responsibilities. Today, self-published authors must not only write, but also market, sell and obtain rights permissions.

Finally, Kenneally explained the steps authors need to take to get permission to use song lyrics:

For any permission request, the first step is to identify the copyright holder. This is not as easy as it sounds. Look for the copyright symbol on the CD sleeve and the name of the publisher. However, in an increasingly digital world where downloads are more common, this sort of “metadata” is not always immediately available.

If you contact the publisher, don’t expect a fast reply. He or she will usually need to contact several different rightsholders who may be on tour or (as it happens in rock) have recently climbed the stairway to heaven. Do expect that for all but the most obscure artist, the reuse fees may be significant. If you run into a roadblock, there are organizations that will provide assistance. Such “content management organizations” include ASCAPBMI, as well asCopyright Clearance Center.

Visit: www.firsteditiondesignpublishing.com

First Edition Design Publishing

Twitter trains writers to focus

Creating An Author Press Kit #author #indieauthor #FED_ebooks

Book Marketing: Creating Your Author Press Kit

 This site focuses a lot on online promotion, but PR and traditional media can still be a great way to get name recognition in the market. Having a press kit is a great way to prepare yourself for a foray into that style of marketing and in today’s post, Tolulope Popoola explains more about it.

As a new author and publisher, I had to learn the ropes about publishing and book publicity pretty quickly. Of course websites and blogs like The Creative Penn and The Book Designer have been a tremendous help.

While doing research just before my novel was published, I came across the “press kit” and its usefulness when contacting people in the media for publicity. And since I started promoting the novel, it’s been a great tool, handy for sending out information quickly. It was also easy to give it to my publicist, so she could send it to her contacts as well.

But it’s not just for media or journalists; your press kit can also be requested by retailers, book bloggers, event planners, editors; basically anyone who might take an interest in you as an author or in the topic of your book.

So what should your press kit contain?

From my own experience, most people requesting a press kit would like the following information:

 

1) Author Bio and Contact Information

You should already have an author bio to hand. If not, start working on it right away, whether you’re already published or not. You’ll need it for your blog or website, for guest posts (like this one!) or stories submitted to magazines. Your author bio should be about 200 words, and it should have things that make you sound interesting and professional. You should include your name, your place of birth or where you currently live, what you do (or used to do) for a living, what you’ve written, perhaps your education (if it’s relevant), quirky hobbies, or interesting travel experiences. Basically, anything that will make you stand out.

Don’t forget to include your contact information, and your agent or other representatives if necessary.

2) Press Release

A press release should focus on the unveiling of your new work. It should be brief and sucking, one page should do. Include information that is newsworthy about your book or about you as an author. If you have upcoming events, it might be a good idea to omit them from your press kit press release to keep the article timely a month or two down the road. You can read more about creating a perfect press release on the Creative Penn here.

3) Sample Author Q&A

Make a list of interview questions (and responses) about you and your book. This can include questions about your background, your inspiration for writing this book, why you chose to self-publish, your own favorite writers, future projects, etc. This section is particularly helpful for the interviewer and bloggers who want to help you promote your work, as it’s useful and ready content for them.

4) Specific Information on Your Book

So many books are published every week, every month, every year. This is where you need to talk about what makes yours different. You can describe your book in terms of its unique features. Why did you write this book? Did you feel there was a gap in the market for this type of story? Does the book shed new light on a common issue? Is it a topic that a lot of people can easily relate to? Is the story set in a place or time that is quite significant? As the author, do you have a unique background different from most other authors? You need to convince the person reading your press kit that your story is interesting enough for their audience.

Tip: Sometimes, when requesting your press kit, you may be asked to send in excerpts of your book as well. I’ve put the first three chapters of my novel together into a sample PDF that can be downloaded from my website and blog, at the same time as the press kit. I also have the samples in print, so I can hand it to people when they ask about my book.

You can also include interesting information about your book’s topics (especially for non-fiction titles) and a sample Q & A for an interviewer, since it’s unlikely they will have read your book.

You may also include things like: editorial reviews, testimonials, links to relevant media content like audio and video, any awards you’ve won, etc.

Here’s two great examples of author press kits:

Nowadays, most people prefer to receive a PDF version of press kits. They are easier to distribute by email and upload onto blogs and websites. It’s also easier for the recipient to copy the information they need. I would still suggest printing a few copies and having them on hand, especially for your local retailers, bookstore or library readings and other speaking events. You should, of course, have a copy of the press kit on your author website or blog.

Remember, a press kit doesn’t have to be complicated or fancy.

The people who are requesting it just want information that will help them. Keep the format and font simple. If you’re putting one together for the first time, I’m sure you already have some of the materials needed. Start with the items you already have and then work on adding the others as you go along. You don’t want to create a press kit at the last minute for the editor or reviewer who requests one.

SOURCE: http://www.thecreativepenn.com by JOANNA PENN on APRIL 23, 2013

About First Edition Design Publishing:

Ebook Publishing Design Edition First Graphic Aggregators Ebooks Publishers Distribution POD Designing Approved Aggregator How Services Academic Distributor Chapter Submission Professional Firsteditiondesignpublishing.com published book market First Edition Design Publishing is the world’s largest eBook and POD (Print On Demand) book distributor. Ranked first in the industry, First Edition Design Publishing converts and formats manuscripts for every type of platform (e-reader). They submit Fiction, Non-Fiction, Academic and Children’s Books to Amazon, Apple, Barnes and Noble, Sony, Google, Kobo, Diesel, 3M, Ingram, Baker and Taylor, Nielsen, EBSCO, and over 100,000 additional on-line locations including retailers, libraries, schools, colleges and universities. The company’s POD division creates printed books and makes them available worldwide through their distribution network. First Edition Design Publishing is a licensed and approved Aggregator and holds licenses with Apple and Microsoft.

Visit: www.firsteditiondesignpublishing.com

Ebook Publishing Design Edition First Graphic Aggregators Ebooks Publishers Distribution POD Designing Approved Aggregator How Services Academic Distributor Chapter Submission Professional Firsteditiondesignpublishing.com published book market

First Edition Design eBook Publisher Aggregator Master Distrbutor

eBook Evolution #FED_ebooks #author #ebook #indieauthor #writer

Recording the written word has undergone an amazing evolution.
Take a whimsical look at what has changed for authors and readers.

 

 

 

About First Edition Design Publishing:

Ebook Publishing Design Edition First Graphic Aggregators Ebooks Publishers Distribution POD Designing Approved Aggregator How Services Academic Distributor Chapter Submission Professional Firsteditiondesignpublishing.com published book market First Edition Design Publishing is the world’s largest eBook and POD (Print On Demand) book distributor. Ranked first in the industry, First Edition Design Publishing converts and formats manuscripts for every type of platform (e-reader). They submit Fiction, Non-Fiction, Academic and Children’s Books to Amazon, Apple, Barnes and Noble, Sony, Google, Kobo, Diesel, 3M, Ingram, Baker and Taylor, Nielsen, EBSCO, and over 100,000 additional on-line locations including retailers, libraries, schools, colleges and universities. The company’s POD division creates printed books and makes them available worldwide through their distribution network. First Edition Design Publishing is a licensed and approved Aggregator and holds licenses with Apple and Microsoft.

Visit: www.firsteditiondesignpublishing.com

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First Edition Design eBook Publisher Aggregator Master Distrbutor

Five reasons why self-publishing beats traditional publishing #FED_ebooks #Writer #Author

First Edition Design Publishing

Five reasons why self-publishing beats traditional publishing

Guest Blog by Yvonne Capitelli

Someone recently asked me why I self-published. The truth is, when I finally decided the time was right to make my lifelong dream of writing children’s books a reality, it never occurred to me to start searching for a traditional publisher. I literally dove in! When my manuscript was complete, I searched the internet and library reading everything I could find on how to self-publish. I took one small step at a time and before long I was holding my dream in my hands. I think it’s because when I was young my parents instilled in me that I could be and do anything I put my mind to. There is always a way to figure things out if you are determined and persevere. I apply this concept to everything I’ve ever accomplished. Since my first book, I’ve experienced self-publishing and traditional publishing and I strongly encourage you to take the plunge and self-publish.

  • You have complete creative freedom. After all, it is your baby. Why not write the story you’ve always imagined, choose the illustrator, the title and cover. A word of advice… pay attention to all the little details. Make sure your book and media has a professional presentation: terrific cover, expert editing, formatting, spine detail, website, blog, publishing logo, advertising material, etc..

 

  • Some writers spend years searching for a publisher without success. Funds permitting, you can self-publish within months. EBook and Print On Demand self-publishing takes less than a week, it is extremely inexpensive and you can have worldwide distribution in a few weeks. (Worldwide exposure for less than what it would cost to print up advertising post cards and mail them. That’s incredible!)

 

  • You will make more money (royalties) and receive a much higher percentage from sales. Instead of 6% from a traditional publisher, if you self-print, you could receive as much as 75% when you want copies of your book. (Ed. note: POD (Print On Demand) also offers authors much higher returns than traditional publishing).

 

  • You don’t have to wait; you can publish your book now. You are the publisher and the author and since you’re wearing both hats, you’re in complete control over when, where and how. You will acquire an understanding of marketing and get feedback directly from your readers. You can always decide in the future to have a traditional publisher take over the printing and sales of your book. Your success of being a published author is up to you. An informative book that will help any indie author is 1001 Ways to Market Your Books by John Kremer.

 

  • Most importantly you hold all the rights to your book and have complete freedom over all aspects of your dream.

 

About Yvonne Capitelli:

Ebook Publishing Design Edition First Graphic Aggregators Ebooks Publishers Distribution POD Designing Approved Aggregator How Services Academic Distributor Chapter Submission Professional Firsteditiondesignpublishing.com published book market

Yvonne Capitelli, Author

Yvonne Capitelli  is an authoritative children’s author and children’s motivational speaker. She has five awards to her credit for her debut,  bestselling children’s book Daria Rose and The Day She Chose. They include:  2012 Nominated Best Author of Long Island, 2011 Children’s Literary Classics Gold Award and KART Kids Book List, 2010 National Indie Excellence Awards Finalist, and 2009 Moonbeam Children’s Book Bronze Award Mind-BodySpirit/Self Esteem and Preferred Choice Award Creative Child Magazine.

Her books are fun, educational, beautifully illustrated and all center around imparting important life lessons. Children and adults alike will benefit from her fun and engaging stories that make you realize the amazing power we all have within.

The author’s children’s book, I Get It! I Get It! How John Figures it Out, released January 2012, is about one boy’s journey and triumph with Auditory Processing Disorder. It received the Book of The Year award from Creative Child Magazine. Ms. Capitelli’s second book of her Daria Rose Making Good Choices Series is due for release later this year.

Visit Yvonne at www.dariarosebooks.com or on Facebook www.facebook.com/ycapitelli

About First Edition Design Publishing:

Ebook Publishing Design Edition First Graphic Aggregators Ebooks Publishers Distribution POD Designing Approved Aggregator How Services Academic Distributor Chapter Submission Professional Firsteditiondesignpublishing.com published book market First Edition Design Publishing is the world’s largest eBook and POD (Print On Demand) book distributor. Ranked first in the industry, First Edition Design Publishing converts and formats manuscripts for every type of platform (e-reader). They submit Fiction, Non-Fiction, Academic and Children’s Books to Amazon, Apple, Barnes and Noble, Sony, Google, Kobo, Diesel, 3M, Ingram, Baker and Taylor, Nielsen, EBSCO, and over 100,000 additional on-line locations including retailers, libraries, schools, colleges and universities. The company’s POD division creates printed books and makes them available worldwide through their distribution network. First Edition Design Publishing is a licensed and approved Aggregator and holds licenses with Apple and Microsoft.

Visit: www.firsteditiondesignpublishing.com

Ebook Publishing Design Edition First Graphic Aggregators Ebooks Publishers Distribution POD Designing Approved Aggregator How Services Academic Distributor Chapter Submission Professional Firsteditiondesignpublishing.com published book market

First Edition Design eBook Publisher Aggregator Master Distrbutor 

First Edition Design Publishing Signs Best-Selling Author David J. Darling #FED_ebooks #Author #Science #ebook

First Edition Design Publishing

First Edition Design Publishing Signs Best-Selling Author David J. Darling

Darling expands to potential audience of 2 billion readers through First Edition Design Publishing’s world-wide eBook distribution.

Ebook Publishing Design Edition First Graphic Aggregators Ebooks Publishers Distribution POD Designing Approved Aggregator How Services Academic Distributor Chapter Submission Professional Firsteditiondesignpublishing.com published book market

Author, David J. Darling, PhD

World renowned best-selling British astronomer and science author David J. Darling, Ph.D., has signed with First Edition Design Publishing. Darling was previously published by Hyperion, Delacorte, Harper Collins, Random House and Wiley.

David Darling is the author of more than 40 titles including narrative science titles:  Megacatastrophes!, We Are Not Alone, Gravity’s Arc, Equations of Eternity, a New York Times Notable Book, and Deep Time. He is also the author of the bestseller–The Universal Book of Mathematics: From Abracadabra to Zeno’s Paradoxes. Darling’s other titles include The Universal Book of Astronomy, and The Complete Book of Spaceflight, as well as more than 30 children’s books. His articles and reviews have appeared in Astronomy, Omni, Penthouse, New Scientist, the New York Times, and the Guardian, among others.

Darling’s revised works, with new cover art created by First Edition Design Publishing, will now be published in eBook format by First Edition Design Publishing and distributed world-wide.

I’m delighted that some of my favorite books, including Soul Search, Zen Physics, and Equations and Eternity, are to be made available in digital form,” Darling said. “These titles, which explore everything from the origin of the universe to the nature of life, death, and mind, will now be able to reach a new, wider audience.”

Darling served as manager of applications software for the supercomputer company Cray Research in Minneapolis, US for several years, and it was during this time that his two children were born. While at Cray he wrote in his spare time for Astronomy magazine. In 1982 he decided to take the plunge into full-time freelance writing, which has been his occupation ever since, interspersed with lectures, school talks, and travel. He and his family moved back to England (Cumbria) around the time of his career change, spent the next 16 years there, returned to the US in 1999, and re-emigrated again to the UK in 2004.  He now lives in Dundee, Scotland.

Ebook Publishing Design Edition First Graphic Aggregators Ebooks Publishers Distribution POD Designing Approved Aggregator How Services Academic Distributor Chapter Submission Professional Firsteditiondesignpublishing.com published book market

David Darling titles with new cover designs from First Edition Design Publishing

About First Edition Design Publishing:

Ebook Publishing Design Edition First Graphic Aggregators Ebooks Publishers Distribution POD Designing Approved Aggregator How Services Academic Distributor Chapter Submission Professional Firsteditiondesignpublishing.com published book market First Edition Design Publishing is the world’s largest eBook and POD (Print On Demand) book distributor. Ranked first in the industry, First Edition Design Publishing converts and formats manuscripts for every type of platform (e-reader). They submit Fiction, Non-Fiction, Academic and Children’s Books to Amazon, Apple, Barnes and Noble, Sony, Google, Kobo, Diesel, 3M, Ingram, Baker and Taylor, Nielsen, EBSCO, and over 100,000 additional on-line locations including retailers, libraries, schools, colleges and universities. The company’s POD division creates printed books and makes them available worldwide through their distribution network. First Edition Design Publishing is a licensed and approved Aggregator and holds licenses with Apple and Microsoft.

Visit: www.firsteditiondesignpublishing.com

First Edition Design eBook Publisher Aggregator Master Distrbutor

Promotion For Your Next Book Event #FED_ebooks #author #indieauthor #writer #ebook

First Edition Design Publishing

New Venture to Fansource Book Events

Looking to address the major problem with promotional book events—the dreaded barely attended reading/signing—science author Andrew Kessler is launching a new online venture called Togather.com, a “fansourcing” platform that allows authors or their fans to propose an author event and get commitments from fans planning to attend well before the event is held. Much like a crowdfunding site like Kickstarter, Togather.com allows an author to know in advance whether there’s enough interest and support to hold an event at all.

Ebook Publishing Design Edition First Graphic Aggregators Ebooks Publishers Distribution POD Designing Approved Aggregator How Services Academic Distributor Chapter Submission Professional Firsteditiondesignpublishing.com published book market  Togather.com is free for authors and starts August 6 with an authors-only portal for writers to sign up and receive an account. The account will allow them to set up events on a custom author event page that can be circulated through social media sites like Twitter and Facebook. “The event page allows authors to ‘fansource,’ ” Kessler said, “set up a tour, schedule events, tweak the details, and solicit support for the event before the author arrives.”

Kessler is the author of Martian Summer: Robot Arms, Cowboy Spacemen and My 90 Days with the Phoenix Mars Mission (Pegasus, 2011), a smart-but-regular-guy’s account of spending three months camped out in mission control for NASA’s 2008 Phoenix Mars landing in order to write about the Mars expedition. Kessler said that far too often he arrived at his book readings to find “lots of empty chairs and three people. It can be a little depressing.”

“Well-organized book events work great, if they are promoted well,” he said, and book events create what he called “a halo effect” that generates word-of-mouth and “a networked effect” that can lead to a series of new book events and more book sales. To promote Martian Summer, Kessler was faced with the task of trying to connect with the more than 400 astronomy groups around the country, groups that would be his best audience.

“What if you promoted the event before you committed to do it?” he asked himself. In a phone interview with PW, Kessler outlined how Togather works. Using the Togather account, an author can decide what kind of support he or she will require to actually hold the event—sell, say, 20 books, or get RSVPs from 60 people if it’s a school or free event, or sell tickets. Since one of the criteria for an event can be book sales, Togather is also organized to sell books. Fans can go to the page and propose additional events, and the author can review the proposal, accept it or ask for changes, or tweak the level of commitments.

The site lets authors notify their fans how many people it will take to reach a certain level of book sales (Kessler consulted with booksellers on this). “People can promise to buy your book or Togather gives you the flexibility to hold free events,” he said. Togather can be used to set up events anywhere, from bookstores and auditoriums to private homes for, say, a book club that gets its members to buy a certain number of books.

Once decided, the offer to hold an event will show up as a box on the author’s page asking fans to commit by clicking through. For book buys or other financial transactions, the site will take credit card numbers but not process the sale until the desired commitment level is achieved—if there’s not enough interest, the event is canceled and no one is charged. Author pages also provide the usual comments field, a listing of the author’s schedule, and information about the book and author. Kessler said, “It turns fans into your publicists.” Kessler has been beta testing the site with his own book events (Togather.com/Kessler), scheduling a combination of real and mock events. While the site will be free to authors, Kessler said they plan to monetize Togather through book sales and later through possible fees for tour support; there is also a 5% processing fee for ticketed or honorarium events. The site also provides data on reader behavior tracked through the site.

Togather’s cofounder is another author, Aaron Shapiro (Users Not Customers: Who Really Determines the Success of Your Business), who is also the CEO of Huge, a creator of digital products. The venture began as an incubator project by Huge and has received venture capital funding from the Interpublic Group. It has a staff of about 10 freelancers and full-timers and enough financing for a year. At launch the site will be for authors only, because “they have so few tools to help them with promotion.” But Kessler also said, “Once we scale up, people will be able to go to the site and search for authors and their events.”

Source: http://www.publishersweekly.com

By Calvin Reid
Aug 06, 2012

Ebook Publishing Design Edition First Graphic Aggregators Ebooks Publishers Distribution POD Designing Approved Aggregator How Services Academic Distributor Chapter Submission Professional Firsteditiondesignpublishing.com published book market First Edition Design Publishing is the world’s largest eBook and POD (Print On Demand) book distributor. Ranked first in the industry, First Edition Design Publishing converts and formats manuscripts for every type of platform (e-reader). They submit Fiction, Non-Fiction, Academic and Children’s Books to Amazon, Apple, Barnes and Noble, Sony, Google, Kobo, Diesel, 3M, Ingram, Baker and Taylor, Nielsen, EBSCO, and over 100,000 additional on-line locations including retailers, libraries, schools, colleges and universities. The company’s POD division creates printed books and makes them available worldwide through their distribution network. First Edition Design Publishing is a licensed and approved Aggregator and holds licenses with Apple and Microsoft.

Visit: www.firsteditiondesignpublishing.com

First Edition Design eBook Publisher Aggregator Master Distrbutor

Paradise Regained Released Worldwide in #eBook by First Edition Design Publishing #FED_ebooks #author

 First Edition Design Publishing has released Paradise Regained by Edward Shafik to over 100 countries.

Paradise Regained by Edward Shafik is based on real events. Paradise Regained (ISBN 9781937520731)  tells the story of Egyptian Coptic Christians who were massacred for their faith in a terrorist act secretly sponsored by the Muslim-dominated government. The story explores Egypt’s rich culture and traditions while painting an unforgettable image of the collision between Christianity and Islam. Shafik used Biblical facts and extensive research in creating Paradise Regained

First Edition Design eBook Publishing

Paradise Regained is a colorful tapestry of real events woven into a spiritual realm. The reader is  suddenly  surrounded by unforgettable characters in fast action scenes that lead to the tragic death of six young Coptic Martyrs in front of St. Mary Coptic Orthodox church in Nag Hammadi, Egypt.

With powerful words, Ed Shafik transport the readers from the hot and humid desert weather to the Third Heaven, which St. Paul visited but didn’t describe what he had seen.

Edward Shafik is a master story teller that reminds me of literary giants such as Leo Tolstoy, Charles Dickens, and Naguib Mahfouz, the first Egyptian writer to win a Nobel Prize.

Paradise Regained is a political thriller destined to entertain and inform readers for many generations to come.” — Mounir Fargallah,  Author, Play Wright, Speaker, Novelist.

“The book is an awesome endeavor, one that may well lead many Muslims to Christ. Ed’s writes with exceptional vibrancy and power…I hope you will join me in applauding Ed Shafik.” — Joanne Hillman

Key Words – Coptic Christian, El Faumoy, Jihad, Muslim, Egypt, Terrorist, True Story, Government, Massacre, Muslim Brotherhood, Political Thriller

Paradise Regained…A very needed ministry into a dark arena! “ — Dave Longeuay,  Author/ Multimedia Producer

First Edition Design PublishingFirst Edition Design Publishing, the world’s largest eBook distributor,  www.firsteditiondesignpublishing.com based in Sarasota, Florida, USA leads the industry in eBook distribution.  They convert, formats and  submit eBooks to Amazon, Apple, Barnes and Noble, Sony, Google, Kobo, Diesel, 3M, Android, EBSCO, Ingram, Baker and Taylor, Nielsen, scores of additional on-line retailers and libraries, schools, colleges and universities. Their reach is to over 100,000 distribution points in more than 100 countries.  The company also has a POD (Print On Demand) division, which creates printed books and makes them available worldwide through their distribution network.

 

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